Making a fundamental shift in the way a organisation operates is difficult. It's not just about having an idea, everyone clapping and signing happy songs while we implement it the next day. There are so many hurdles you will have to jump through. Not just to change a process, embed it so it becomes a embraced part of everyday life.

One of the biggest hurdles you will encounter is people. Operators; that are used to the norm, Managers; that have their own conscious and non-conscious opinions on your idea, and; Senior Leaders that have staked there reputation on a particular way of doing things. Navigating all three of these groups is critical to the success of any big change, and ideally... You don't want to be the one selling it.

We want to get to a place where the Operators are selling the idea to there managers, the managers are selling the idea up and down to the operators and senior leaders and the senior leaders are selling it to the managers. It's one big sales pitch and everyone is invited and we're all selling each other the same product. So how to we arrive at this utopian sales event? It's marketing at its most basic. Get a person to fall in love with a idea and the rest is easy. Analysis, figures, business plans, change requests. It's all just corporate fluff to make us think we are making a change for the right reasons. But if we all love a idea, it's going to happen.

And so... The simplest of strategies, and possibly one of the hardest to execute. Get everyone to fall in love with your idea, and watch its propagation through your organisation. You might not even need to lift a finger to get it implemented because everyone loves to be in love, and an idea you love is magnetic. Watch as people gravite to your idea until it reaches some form of critical mass and explodes into a new way of working.

I'm Greatful for; Ideas. Thanks the heavens we have what feels like free will ( Its not obvious we have actual free will in my opinion, subject for another day ). This perception of autonomy allows ideas to form in our consciousness. Our natural language allows us to try and articulate these ideas. Then we can run the gauntlet to and see if our environment will accept them. There are so many ideas that will never reach the light of day, but every so often there is an idea so good, It is birthed into the world and becomes our saviour.

Implementing change.